| the 'halo effect' is a marketer's secret weapon | rixrewards.com || more visible in-store placement of the product | rix-rewards.com || bad schallerbach therme | yook3.com | rixrewards.com |

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| context: ||| Ellmer Group ||| Dr Ehrmann Agentur ||| Ruediger Koch ||| rixrewards.com |||